Roxolid Trail Armor
Roxolid Trail Armor is a manufacturer of custom built bumpers and builder parts for the Jeep Cherokee off-road enthusiasts. They needed a website redesign from the ground up. Their old website was not working for them for many reasons. Their product line was poorly displayed, the usability of their website was not well thought out and they wanted the ability to sell their product online via PayPal.
So I went to work on their new site. The 4x4 off-road do-it-yourself crowd is predominately a ragtag group that enjoy getting dirty and climbing rocks with their custom built rigs. I built a website for Roxolid that captured the heart of the industry they serve. I created a simple and functional user interface that allows customers to purchase what they're looking for with ease. I integrated the new website with their PayPal shopping cart feature and helped Roxolid set up their PayPal account to integrate with their new website.
Two months after the launch of their website redesign, it generated just as many orders as their main sales vendor, Ebay. This is a huge step towards the goal Roxolid has to sell exclusively from their website.