Adobe InDesign, Adobe Photoshop, Adobe Illustrator
Cedar Creek, a RV manufacturer, needed a unique brochure that would stand out in their competitive industry. Their only direction was to showcase their high-end 5th wheel line in a way that was unique to their industry.
I came up with a design concept that combined their brand name with a travel theme. Throughout the brochure is a subtle road map graphic that’s integrated into the brochure to enhance the travel theme. The cover image was chosen to reinforce their brand name and promote the travel/destination feel. I chose an organic urban color palette to bring out the natural beauty of their interior shots.
This was developed while at Image Group.