Cardinal Services

Cardinal Center 2005 Annual Brochure

Services Used:

Technology Used:

Adobe InDesign, Adobe Photoshop, Adobe Illustrator

The Need:

Cardinal Services, a non-profit organization that helps people with challenges and disabilities, has an annual report they produce each year. The theme they had for this annual report was "People Served". They wanted to showcase how many people were served for that year through each of their services offered. The annual report had a series of articles and financial information.

The Solution:

To meet their need, I wanted to portray the people behind the numbers served. Which gave me the idea for the cover design to set up a colored grid system containing numbers in the middle. Then I lifted one of the squares to reveal a child that was directly impacted by one of Cardinal’s services. I carried that theme throughout the rest of the annual report and Cardinal was very pleased with the outcome of their annual report layout.


This was developed while at Image Group.